GEO — Generative Engine Optimization
Is your brand visible to AI?
ChatGPT, Perplexity, Claude, and Google AI Overviews now answer millions of buyer questions directly — without showing a list of blue links. If your brand isn't cited in those answers, you're invisible to an entire generation of buyers.
Free GEO audit. No login. No credit card. Results in minutes.
AI search share
36%
Of all searches now answered by AI engines.
Sites GEO-ready
<12%
Most sites are invisible to AI answer engines.
Citation lift
+3×
Avg citation improvement after GEO optimization.
We go deeper on a related question in How the GEO Audit Test validates go-to-market readiness across regions.
What is GEO — and why does it matter?
Traditional SEO gets your site onto Google's list of blue links. GEO gets your brand cited inside the AI-generated answer itself — before users ever see a list of results. When someone asks ChatGPT "what's the best marketing agency in Newport Beach?", GEO determines whether your name appears in the answer.
AI engines like ChatGPT, Perplexity, Claude, and Google AI Overviews don't rank pages. They synthesize answers from sources they trust. GEO is the discipline of becoming one of those trusted sources.
AI Citability
Is your content structured so AI engines can quote it? Clear definitions, expert claims, and answer-format content get cited.
Platform Visibility
Are you visible in Google AI Overviews, ChatGPT, Perplexity, Claude, and Bing Copilot — each with different citation patterns?
Technical GEO
Do you allow AI crawlers? GPTBot, Anthropic-AI, PerplexityBot, and Google-Extended must not be blocked in your robots.txt.
Brand Authority
Is your brand a recognized entity to AI systems? Wikipedia, Wikidata, consistent NAP, and third-party mentions all signal trustworthiness.
Content Quality (E-E-A-T)
Experience, Expertise, Authoritativeness, Trustworthiness. AI engines cite authoritative, first-person content with clear credentials.
Schema & Structured Data
JSON-LD schema (Organization, FAQPage, Article, Person) makes your content machine-readable for AI systems.
We audit your visibility on all 5 major AI answer engines:
Google AI Overviews
ChatGPT
Perplexity
Claude
Bing Copilot
What this audit covers
Start Your GEO Audit
Enter your website URL. Our AI will analyze your AI engine visibility across 6 GEO dimensions and return a scored, prioritized report.